Nader M
Director, Publisher Partnerships, Canada @Seedtag
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WORK HISTORY
Director, Publisher Partnerships, Canada @Seedtag
Toronto, ON, CA
Driving the growth of Seedtag’s publisher partnerships business across Canada. Seedtag is the global leader in Neuro-Contextual AI, leveraging machine learning to understand online content with human-like precision. In this role I lead partnerships with Canada’s largest Tier 1 publishers across web and CTV, negotiating agreements that deliver long-term value and growth for both sides while expanding Seedtag’s premium supply footprint to unlock incremental advertiser demand. I represent Seedtag’s AI-powered contextual advertising technology, which ensures unmatched brand safety, cookieless targeting, and measurable performance for both publishers and advertisers.
EDUCATION
University of Toronto
Bachelor of Arts (B.A.), Political Science and Government
ABOUT NADER M
I work at the intersection of media, technology, and commercial partnerships — helping platforms and publishers grow revenue through strategic distribution and demand.Today, I lead publisher partnerships in Canada at Seedtag, where I work with media companies to unlock incremental advertising revenue through contextual technology and new brand demand across web and CTV environments.Previously at Snap Inc.(Snapchat), I built and led the partnerships business in Canada, forming first-of-kind collaborations with organizations including Bell Media, Rogers Sports & Media, MLSE, TIFF, Live Nation Canada, Universal Music Canada, and Just for Laughs — driving both platform adoption and monetization across the Canadian market.Across my career — spanning government, startups, media, and ad tech — I’ve focused on one consistent theme: translating audience and content into scalable commercial opportunities. I’ve worked closely with broadcasters, publishers, creators, and platforms to develop partnerships that align incentives, expand distribution, and create measurable business outcomes.
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