Nachiketa Arya

Director, Growth at IndiGo | Driving D2C Growth, Setting up Marketplaces, and Digital TransformationEx-Amazon | Gaana | GamesKraft | Idea Cellular | DishTV

Role
Director at IndiGo (InterGlobe Aviation Ltd)
Location
Gurugram, HR, IN
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Nachiketa Arya

I am a results-driven Growth and Marketing leader with over 15 years of experience in driving direct-to-consumer (D2C) revenue, conversion rate optimization, and customer retention across high-growth industries like Aviation, E-commerce, Gaming, and Music Streaming.At IndiGo, I currently serve as Director, Direct Revenue Growth, where I\'ve been instrumental in shaping and executing the Annual Operating Plan (AOP) and contributing to significant business transformation. My focus spans the entire customer funnel- Top-of-Funnel: Strategically optimizing traffic acquisition, contributing to a 2x increase in monthly traffic over the course of one year- Mid-Funnel: Leading Conversion Rate Optimization (CRO) efforts, which have consistently improved Web/App CR (e.g, improved Web CR by 450bps) and generated over $450K in daily incremental revenue from 150+ experiments- Bottom-of-Funnel: Enhancing conversion through strategic product enhancements like integrating bank offer capabilities, enabling high-impact sales promotions with minimal burn.My career journey includes impactful roles at GamesKraft, Amazon, and Gaana, where I consistently delivered quantifiable results in user engagement, retention, and revenue growth. I excel in fostering cross-functional collaboration, leading strategic initiatives, and leveraging data-driven insights to achieve ambitious business targets. Passionate about driving sustainable growth and enhancing customer experiences in dynamic digital environments, I look forward to connecting.

Experience

  1. Director

    IndiGo (InterGlobe Aviation Ltd)

    Apr 2025 — Present · Gurugram, IN

Education

  • IBS Gurgaon

    Master of Business Administration - MBA, Marketing

    2008 — 2010

  • Jai Narain College of Technology

    Bachelor of Technology - BTech, Electrical, Electronics and Communications Engineering

    2003 — 2007

  • Campion School, Bhopal

    XII, Mathematics, Physics and Chemistry

    1999 — 2003

Skills

  • Integrated Marketing
  • Marketing Communications
  • Market Planning
  • Marketing Research
  • Crm
  • Product Development
  • B2b Marketing
  • Team Management
  • Lead Generation
  • Product Management
  • Marketing
  • Brand Management
  • Marketing Strategy
  • Marketing Management
  • Competitive Analysis
  • Digital Marketing
  • Market Research

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Nachiketa Arya — Director at IndiGo (InterGlobe Aviation Ltd) in Gurugram, HR, IN | Unifers