Masha Zvereva

About Masha Zvereva

Mission-driven digital marketer and content creator, with 9+ years of industry experience in social media, content strategy, community building as well as B2B and B2C marketing. Data-driven self-starter and creative problem solver.Running my own company has taught me all about defining projects and priorities, creating everything from scratch and navigating the business world. My background in Market Research has guided my approach to marketing and content creation throughout my career. I\'m constantly doing surveys and interviews as well as source feedback, ideas, current challenges and questions from my audience in order to create content that is meaningful and helpful to them.I\'ve always been driving collaboration wherever I was working: from a large corporation like Google, to a University (where departments saw each other as competition for students and fund allocation) and now to running my own company and collaborating with other creators and organizations. I know how to navigate all different types of environments and build a creative atmosphere where people come together to tackle common goals.

Experience

1. Member Education Manager, Growth

   HoneyBook

   Oct 2023 — Present

Education

• Malvern College

  International Baccalaureate

  2007 — 2009

• University of St Andrews

  Bachelor of Science - BS, Economics

• IE Business School

  Master's in Market Research and Consumer Behaviour, Marketing, Market Research, Consumer Psychology

  2013 — 2014

• University of St Andrews

  Bachelor of Science (Hons), Economics

  2009 — 2013

• Malvern College

  GCSE

  2005 — 2007