Marco A. Zamora

About Marco A. Zamora

Data-driven. Give me a endeavor, and I will help you find the right questions to ask…

Experience

1. Sr Consultant Analytics

   Revel An Infogain Experience Design Studio

   Jan 2018 — Present · Seattle, WA, US

   Business Analytics, Modeling, Data Engineering at large technology clients. Oversight and mentorship within analytics practice. Sales organization support and strategy, customer insights and propensity modeling, IT operations analytics.Dec 2021 – Current – Fintech startup data integration for operations and analytics.• Integrated new PaaS application-to-loan system to legacy A2L for operations and EDW. Succeeded where two previous projects failed. Guided business requirements definition, established data architecture, led blended-shore data engineering team from definition to completion.Feb 2020 – Nov 2021 – Online marketing group of large software and services vendor• Strategy and implementation: Definition of funnels, metrics, KPIs, ROB reporting data sources and metric definitions, ROB reporting, data management and engineering, customer insights and propensity modelingJul 2020 - Sep 2020 – Northwestern telecom’s online marketing analytics group• Best practices in data management, data engineering, and analytics lifecycleSep 2018 - Oct 2019 – Enterprise consulting sales organization• Predictive models for scoring and ranking customers as leads for specific cloud consulting service offerings. The models identified accounts that consistently outperformed by 2x to 4x vs previous scoring.• Heuristic scoring to incentivize cross- and up-selling, designed in concert with product and consulting services subject matter experts• Generalized data pipeline framework to feed any analytical datasets into customer data lake• ML framework enabling design to deployment in minutes, parameterized predictive ensemble models with custom automatic feature engineering from data lake Jan 2018 - Aug 2018 – Large cloud provider\'s consulting and developer evangelism org• Customer and market analysis modeling, model predicted customer needs significantly better than SMEs• Resource allocation model for consulting engagements and evangelism

Education

• Universidad Nacional Autónoma de México

  Licenciatura (equivalent to B.S.)

• Metis Data Science

  Certificate

  2017

Skills

• Integration
• Project Portfolio Management
• Software Development
• Python
• Scrum
• Risk Management
• Scikit-Learn
• Sdlc
• Solution Architecture
• C
• Process Improvement
• Agile Project Management
• Telecommunications
• Global Cross-Functional Team Leadership
• Perl
• Data Science
• Information Technology
• Java
• Sql
• Linux
• Data Architecture
• Saas
• Architecture
• Outsourcing
• IT Strategy
• Data Governance
• Strategic Planning
• IT Management
• Pandas
• Enterprise Software
• Enterprise Architecture
• Strategy
• Project Management
• Deep Learning
• Business Intelligence
• Software Project Management
• Crm
• Itil
• Pre-Sales
• Data Warehousing