Myroslava Mikhnenko
Group Account Director @VML
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WORK HISTORY
Group Account Director @VML
Clients: Danone – Activia, Actimel, Rastishka (global name Danonino), Alpro, Nutrilon (global brands), Prostokvshyno, Danissimo, Sanofi, Morshinskaya (local water brand), Bel Shostka (The Laughing Cow, Baby Bel), Morshinskaya (local brand of water)• Successfully manage and foster collaboration and open relationships with clients.• Lead a cross-functional team of account managers and creative/digital teams to develop and execute integrated communication campaigns.• Develop and implement strategic account plans, identifying client objectives, KPIs and growth opportunities.• Negotiate contracts, rate cards, SOWs.• Supervise and coach internal teams to ensure the timely delivery of projects, overseeing campaign development, budget management and quality assurance.• Conduct regular client meetings and presentations, providing strategic recommendations, performance updates and insights.
EDUCATION
Taras Shevchenko National University of Kyiv
MASTERS, English
Ukrainian Academy of Foreign Trade
Bachelor's degree, Business Administration and Management, General
ABOUT MYROSLAVA MIKHNENKO
Results-driven Account Director with 20+ years of experience in the…
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