Mike Wasem
External Communications Professional
- Role
- Communications Professional - Senior at Pacific Northwest National Laboratory
- Location
- Richland, WA, US
- LinkedIn followers
- 500 followers
About Mike Wasem
I make the complex understandable and the mundane intriguing. With experience in diverse…
Experience
Communications Professional - Senior
Pacific Northwest National Laboratory
Jun 2010 — Present · Richland, WA, US
Leads communication support for DOE’s Atmospheric System Research (ASR) and Earth & Environmental Systems Modeling (EESM) programs. Activities include planning, external communication, news and feature writing, science writing, monthly newsletters, website development and content management, graphics, video, etc.• Supports communications for DOE\'s Atmospheric Radiation Measurement (ARM) user facility, including the ARM Aerial Facility. • Strategized and implemented an outreach and content marketing program for PNNL’s Institute for Integrated Catalysis; continue to manage outreach portions of this initiative. • Writes news and business stories, as well as science features. • Proposed, developed and executed a major Lab-level digital communications program targeting external collaborators and potential partners.• Developed and managed the production of enterprise-level communications and collateral.• Built and executed PNNL’s digital and social media program; • Managed and developed PNNL\'s Science and Engineering External Recognition (SEER) program. • Built and maintained an internal website to encourage branding/message consistency to external audiences.• Developed a thought-leadership platform for Lab leadership and senior researchers.• Managed communications projects and prepared speeches/presentations for Lab Director’s Office.
Education
Washington State University - Edward R. Murrow College of Communication
Communications
Skills
- Feature Articles
- Public Relations
- Internal Communications
- Media Relations
- Publications
- Integrated Marketing
- Leadership
- Maritime Industry Marketing
- Newsletters
- Supply Chain Marketing
- Trucking Industry Marketing
- Government
- Editing
- Magazine Management
- Advertising
- Corporate Communications
- Marketing Collateral
- Crisis Communications
- Collateral
- Trade Shows
- Business Writing
- Press Releases
- Marketing Communications
- Community Outreach
- Social Media
- Communication
- Emergency Management
- Management
- News Writing
- Digital Communications
- Video Marketing
- Marketing
- Copy Editing
- Strategic Communications
- Spokesperson
- Speech Writing
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