Muzammil Khan
Performance Marketing & Paid Media Expert | Boosting CAC Efficiency & ROAS for D2C & Tech Brands | SEO & SEM Specialist | 8+ Yrs
- Role
- Senior Marketing Manager at AssetPlus
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Muzammil Khan
I’m a results-driven Performance & Digital Marketing Leader with 8+ years of experience helping D2C brands and tech platforms scale revenue, improve ROAS, and boost customer acquisition through high-impact paid media and data-driven growth strategies.
Experience
Senior Marketing Manager
Jun 2025 — Present
Owned end-to-end growth across performance marketing, SEO, and lifecycle automation, driving 25% MoM lead growth while reducing CAC by 30%.Designed and implemented marketing automation journeys that contributed to 50% of total conversions from marketing-led sign-ups.Led organic growth strategy, achieving 96% of traffic targets and ranking 200+ keywords on Page 1.Improved CPL by 150% through AI-driven creative testing, audience experimentation, and funnel optimisation.Built data-driven decision frameworks using Frappe, Freshworks, Zoho, and MongoDB dashboards for real-time performance tracking.Partnered cross-functionally with product, sales, content, and design to improve lead quality, conversion rates, and revenue contribution.
Education
The New College (Autonomous)
BCA - Bachelor of Computer Application, Computer Science
2014 — 2017
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