Muyeedul Hoque
Manager, Omnichannel Analytics at Abbvie
- Role
- Manager, Omnichannel Analytics at AbbVie
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Muyeedul Hoque
Passionate about studying advancements in science and technology to solve real-world challenges.
Experience
Manager, Omnichannel Analytics
Oct 2023 — Present · Chicago, IL, US
Leading measurement and reporting efforts for consumer marketing campaigns in Dermatology, Immunology.• Supporting the delivery of marketing mix results to aid stakeholder decision-making in how to adjust audience strategy and optimize budgets across media channels accordingly.• Developed look-alike audiences using claims and demographic data. Designed measurement plans for A/B testing. Delivered insights and recommendations on campaign statistical significance and performance.• Collaborating with leadership to outline an AI strategy for the department. Exploring various AI capabilities to automate workflows for pilot use-cases.
Education
Worcester Polytechnic Institute
Bachelor's Degree, Industrial Engineering and Management Information Systems
Worcester Polytechnic Institute
Master’s Degree, Data Science
Skills
- Hadoop
- Spss
- Tableau
- Maple
- Software Development
- Python
- Mongodb
- Manhattan Olm Suite
- Statistics
- Vip-Planopt
- Microsoft Access
- Layoutvt
- Ibm Sterling Suite
- Sql
- Visio
- Data Analysis
- Access
- Solverstudio
- Solidworks
- Teamwork
- Microsoft Excel
- Visual Basic
- Drracket
- R
- Diver
- Opensolver
- The Decision Tools Suite
- Dell Statistica
- Splunk
- Research
- Sas
- Java
- Arena Simulation Software
- Ampl
- Problem Solving
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.