Mustafa Turker Firik

About Mustafa Turker Firik

AI & ML Product Leader | Driving Innovation in Generative AI, Digital Assistants, and Large Language ModelsWith over a decade of experience at the intersection of AI, ML, and product management, I specialize in building and optimizing data-driven, high-performance AI products that power industry-leading applications.At Amazon, I lead tools and processes for training AGI Large Language Models (LLMs), ensuring the highest quality data fuels AI solutions used by AWS customers, Alexa, and other Generative AI applications. My expertise in Human-in-the-Loop (HITL) ML, combined with a deep understanding of ASR, NLU, and conversational AI, enables me to craft AI experiences that feel truly intuitive and intelligent.Previously, I played a key role in shaping AI-driven virtual assistants for top automotive brands at Nuance Communications, helping deliver award-winning voice experiences like “Hey Mercedes” and contributing to a granted AI-based speech recognition patent. My work at VeriSign drove billions in revenue, designing and managing high-impact mobile messaging and payments products. Key Expertise: Generative AI & Large Language Models (LLMs) Human-in-the-Loop (HITL) ML & Data Quality Optimization Conversational AI (ASR, NLU, Dialog, NLG) AI Product Strategy & Technical Program Management Multi-Modal Digital Assistants & Omni-Channel User ExperiencesI thrive on transforming cutting-edge AI research into scalable, real-world solutions, bridging the gap between technical teams and business impact. Always eager to connect with fellow AI enthusiasts, innovators, and hiring teams working on the next big thing in AI and ML.

Experience

1. Sr Product Manager

   Centific

   Jul 2025 — Present

Education

• Bilkent University

  BS, Economics

  1996 — 2000

• Southern New Hampshire University

  MS, Information Technology

  2001 — 2003

• Harvard Business School

  PLD (HBS executive MBA program)

  2012 — 2013