Musharaff Choudhary

Vice President - Sales and Operations @LeadsInfra: B2B Demand and Supply matchmaking through Market and Account Intelligence

US

At LeadsInfra we are providing comprehensive sales consulting to leading technology clients and support them in winning new logos, GTM strategies and ROI in marketing activities through our unique market-ecosystem-based approach, addressing demand and supply sides independently. I am responsible for building existing relationships and identifying net new accounts. In my role, I closely work with Fortune 500 technology companies and media agencies on holistic marketing approach and build a complete marketing blueprint. I primarily focus in the following areas:1. Managing Marketing Budgets by determining marketing objectives and measuring ROI.2. Building campaign strategy, mitigating risk, focusing on both lead conversion and lead volume.3. Building opt ins and intent signals through research infused lead generation activities.4. Deep expertise of Technology products and platforms in the areas of Customer Experience, Cloud security, IOT, Learning & development.In managing operations, I drive a team of research, marketing and inside sales, ensuring the campaign SLA\'s are met within timeline. My role involves frequent process review, consolidating and analyzing team efforts, project management, client engagement and effective people management.

Modern Education Society's Nowrosjee Wadia College Arts, Science, Pune 01

Bachelor of Commerce - BCom , Business, Management, Marketing, and Related Support Services

Goethe Institut Indien

Bachelor of German language , German Language and Literature