Zach Murphy

Digital Sales & Marketing Strategy | 3X Inc 5000 Honoree | Helping organizations be better at themselves

Role
Partner, Growth Strategist at Grey Matter
Location
Cincinnati, OH, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Zach Murphy

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Experience

  1. Partner, Growth Strategist

    Grey Matter

    Jul 2017 — Present

    We live in an incredibly noisy world. How easily can your ideal buyers find you? Grey Matter was founded upon the idea that sales and marketing needed to be a more integrated effort, if client expectations of “measurable business results” were to be met. But among the agencies that you have to choose from, why us? Single activities do not drive revenue. A connected system designed around serving your buyer\'s needs is what works- We\'re a partner for your entire sales system: Yes, we drive leads for your company, which is where traditional engagements end. We ensure sales leadership is bought into this process so leads can then be converted into deals- We measure business metrics, not vanity metrics: We hold ourselves accountable to the ultimate metic of, did this activity get you more customers? This is why it\'s important to know which metrics are important, and which ones are just a distraction.

Education

  • Xavier University

    Bachelor, Marketing & Entrepreneurship

    2007 — 2011

Skills

  • Integrated Marketing
  • Blogging
  • Marketing Strategy
  • Mobile Marketing
  • Online Advertising
  • Marketing Communications
  • Strategy
  • E-Commerce
  • Advertising
  • Market Research
  • Digital Marketing
  • Marketing Research
  • Marketing
  • Strategic Planning
  • Google Analytics
  • SEO
  • Email Marketing
  • Social Media
  • Public Relations
  • Social Networking
  • Social Media Marketing

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Zach Murphy — Partner, Growth Strategist at Grey Matter in Cincinnati, OH, US | Unifers