Murali Siva
Sr. Brand Manager - Vicks India| P&G Gen AI Capability Builder | IIM-K Gold Medallist
- Role
- Sr Brand Manager - Vicks India at Procter & Gamble
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Murali Siva
Murali Siva is the recipient of Gold Medal for all-round performance at IIM-Kozhikode. Having 7 years+ of work experience, he is currently holding the position of Sr. Brand Manager - Vicks India responsible for managing $90 Million business delivery. He is the Gen AI capability building leader in P&G India and is steadily upskilling himself with multiple licenses and certifications on GenAI since 2023.Previously, he was holding the position of Sr. Brand Manager - Ariel India responsible devising Brand Strategy, drive product and communication innovation basis consumer insights. He also leads E-Commerce for Ariel and Tide India. He is expanding skill sets in brand building, portfolio management, E-Commerce and devising brand Strategy.In his first role in P&G as Sr. Brand Manager DTC, he enabled P&G India brands to reach the consumers through both online and offline channels. He specializes performance marketing and excels in New User acquisition of Brands including Oral-B, Ariel, Ambi Pur, Gillette and Olay.Murali developed strong fundamentals in Trade Marketing and Sales during his 1-year stint at ITC post graduation from IIM-Kozhikode. He was posted in multiple sales training assignments in North East India and Andhra Pradesh from 2019 to 2020.Academics:He served as the two-time elected member of Students\' Council at IIM-K. He completed KITES-2018 Marketing internship at ITC Limited and obtained a Pre-Placement Offer. He has interned at in multiple sectors including Technology, FMCG, Automotive and Social Development. He has worked on funded projects with Cisco, Analog Devices, NASSCOM and Accenture. Murali is passionate about multiple causes including sustainability and education.
Experience
Sr Brand Manager - Vicks India
Jul 2023 — Present · Mumbai, IN
Education
Amrita University
B.Tech EEE (Distinction), Electrical and Electronics Engineering
2013 — 2017
Indian Institute of Management, Kozhikode
Master of Business Administration - MBA, Business Administration and Management, General
2017 — 2019
Skills
- Electrical Engineering
- Research
- Powerpoint
- Microsoft Excel
- Teamwork
- Leadership
- Engineering
- Proteus
- English
- Project Management
- Public Speaking
- Matlab
- Project Planning
- C
- Programming
- Microsoft Powerpoint
- Electronics
- Microsoft Word
- Team Leadership
- C++
- Strategic Planning
- Microsoft Office
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