Todd Cooke
Design & Business Strategy
- Role
- Director of Business Development at Griflan Design, Inc
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Todd Cooke
Todd is a multi-disciplinary strategist with 10+ years working at the intersection of design and business. Specializing in design strategy, customer experience, and product-service innovation, Todd combines humanity-centered design with evidence-based approaches to effectuate equitable change in service of sustainable futures. Raised overseas, with a background in the humanities, his interest in people and their stories enables him to navigate cross-functional environments and reconcile diverse points of view in service of tangible, collaborative outcomes.His experience spans numerous strategic functions (advertising, marketing, operations, logistics, e-commerce, digital, growth, UX/CX, brand, product, etc.) across multiple sectors (fashion, design, manufacturing, technology, retail, and healthcare). Over the course of his professional career, Todd has worked for start-ups, small- to mid-sized companies, and Fortune 500 including: Red Tettemer, Facets Multimedia, Sid & Ann Mashburn, Knoll, BDDW, Herman Miller (Design Within Reach), Kalderos, Kaiser Permanente (TPMG), and Griflan.He\'s given talks at Ernst & Young, The Institute of Design, Kaiser Permanente, and Philadelphia Yearly Meeting. His work has been featured or published in Architectural Digest, Fortune Magazine, and Core 77.Todd is currently working at Griflan, a branding and design agency, and his own design consulting business: MTTC Design Studio.
Experience
Director of Business Development
Jan 2025 — Present · Philadelphia, PA, US
Education
IIT Institute of Design
MDes + MBA
University of Chicago
BA
Skills
- Product Marketing
- Social Media Marketing
- Market Research
- Product Introduction
- Digital Copyright
- Editing
- Writing
- Visual Merchandising
- User Interface
- E-Commerce
- Website Merchandising
- Retail
- Category Management
- Brand Development
- User Experience
- Marketing Strategy
- Adobe Creative Suite
- Copywriting
- Marketing
- Inventory Management
- E-Commerce SEO
- Microsoft Office
- Final Cut Studio
- Email Marketing
- Content Marketing
- Project Management
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