Matt Tempest

Vice President Marketing @JPMorganChase

London, GB

As Head of Social Media for EMEA at Chase and Nutmeg, I lead the development and execution of digital marketing strategies tailored to regional audiences and emerging trends, with a strong emphasis on social media. I have built and scaled a high-performing team across multiple markets, empowering both internal members and agency partners to deliver impactful, data-driven campaigns.Key responsibilities and achievements include:• Developed and implemented scalable social media playbooks and procedures for EMEA, ensuring compliance with local legal requirements and platform policies.• Created and executed integrated, localised campaigns, including Chase UK’s Euro campaigns in 2024 and 2025, with the latter driving a 3% lift in brand preference.• Launched Chase UK’s paid social strategy, delivering 40% of all app installs in Year 1 and managing an eight-figure paid social budget.• Created reporting frameworks to define KPIs, monitor performance, and enhance growth and engagement strategies.• Developed social crisis management and reputation playbooks, safeguarding brand integrity.• Led the selection and implementation of social media technology stack and tools.• Built and mentored a cross-functional team of five FTEs embedded in local markets.• Managed and optimised campaigns against an eight-figure budget.

Oxford Brookes University

honours degree, Politics and International Relations

Desborough Boys School

A level's, Politics, History and English

Squared Online

Squared Online Certificate in Digital Marketing, Digital Marketing