Matt Swain
Middle School Business Teacher @Frederick County Public Schools - Virginia
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WORK HISTORY
Middle School Business Teacher @Frederick County Public Schools - Virginia
Business and Information Systems - I help students explore careers and prepare them for life in the real world.Courses: Career Exploration, Journalism, Computer Solutions, Entrepreneurship, and FBLA.
EDUCATION
Frederick County Public Schools Community Engagement Program
Professional Development, Public School Education, Operations, and Community Impact
Lord Fairfax
Marketing and Business Management, Business, Management, Marketing, and Related Support Services
Northwestern University
Leadership Through Marketing Certificate, Leadership through Marketing
HubSpot Academy
Content Marketing Certification , Marketing
Product Marketing Alliance
Product Marketing Certification
Digital Marketing Institute
Digital Strategy and Business Opportunity , Digital Strategy and Business Opportunity from the Digital Marketing Institute
SKILLS
ABOUT MATT SWAIN
For nearly 20 years, I\'ve served in industries and roles focusing on adult learning or K-12 education through marketing, leadership, board of directors, public relations, & fundraising. I\'ve worked with public schools, career and technical education (CTE), and served in government PR, tech, finance, marketing agencies, and national membership associations. Strengths Finder Results: Vision, Strategy, Achiever, Maximizer, Relator. Certifications: Product Marketing Certified (PMMC), Content Marketing, Leadership in Marketing Memberships: American Marketing Association, National Advertisers Association Experience:• Direct ability to progress ideas/services/products from concept, go to market, and final delivery. • Proven membership, loyalty, and customer marketing strategies/programs for retention ROI.• Experienced PR strategist with earned/paid media, thought leadership, case studies, & white papers.• Educational marketing with national conferences, prof. development, STEM, & life-long learning.• Develop and nurture partnerships, co-marketing, and revenue-generating sales and opportunities.• Adept at product development, implementation, and customer insights to make intentional decisions. Marketing Agency Experience to Make an Impact and Drive Business Forward:Digital and traditional direct marketing, email marketing, social, copywriting, direct mail, Google Analytics, video marketing, SEO, content, Facebook and IG ads, website development, and more. Things I am Proud of: I Spoke at GMU Marketing Class for marketing and career development Had influencer marketing campaign recognized nationally by the ALA and used as a best practice template nationwide. Vice-chaired an education and advocacy board, funding and programs to 2 counties and 1 city I also like vinyl records, heating my coffee 20 times the same morning, and pecan pie.The tools, tips, ideas, content, and opinions I share on my LinkedIn profile are my decisions and actions. They may not represent the view of the organizations I decided to have appear on my profile.
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