Shoeb C Shaikh
Lead Business Analyst | IT Project Management | Digital Transformation | Agile | Process Optimization | Data-Driven Decision Making
- Role
- Business Analyst Product Owner at E.L.F. BEAUTY
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Shoeb C Shaikh
PRODUCT OWNER / SENIOR BUSINESS ANALYST Product Owner / Senior Business Analyst –…
Experience
Business Analyst Product Owner
May 2025 — Present · Ahmedabad, IN
Roles & Responsibilities:• Managing complete product lifecycle for mobile and web applications serving over 2 million active users across global markets• Leading product requirements gathering sessions with cross-functional teams including developers, QA engineers, designers, and business stakeholders across USA, UK, and India• Serving as single point of contact for third-party vendor integrations including HighTouch, OrderGroove, OneTrust, and Braze platforms• Utilizing Figma and Draw.io to create visual representations of complex integration models, data flows, and user journeys• Developing and maintaining comprehensive Business Requirement Documents (BRD), Functional Requirement Specifications (FRS), user stories, and process flow diagrams• Collaborating with data analytics teams to establish KPIs and success metrics for data-driven product decisions• Conducting sprint planning, daily stand-ups, sprint reviews, and retrospectives following Agile Scrum methodologyKey Achievements:• Successfully launched subscription model and multi-wishlist functionality, resulting in 25% increase in customer retention and recurring revenue• Spearheaded deployment of Pulpo AR Virtual Try-On feature, directly reducing product returns by 18% and increasing user engagement metrics by 35%• Managed 4 critical vendor integrations from conception through deployment with 100% on-time delivery record• Improved cross-continental team collaboration efficiency by establishing structured communication frameworks and documentation standards
Education
Mumbai University Mumbai
Bachelors in Engineering, Information Technology
2007 — 2011
University of Mumbai
Bachelor of Engineering, Information Technology
Seneca Polytechnic
Graduate Certificate, Information Technology Project Management
2013 — 2013
Seneca
Postgraduate Degree, Information Technology
Skills
- Saas
- Professional Services
- Management
- Visio
- Business Process
- Solution Selling
- Business Analysis
- Customer Relationship Management (Crm)
- Consulting
- Erp
- Crm
- Enterprise Software
- Sdlc
- Requirements Gathering
- Integration
- Software Implementation
- Requirements Analysis
- User Acceptance Testing
- Business Intelligence
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