Mitchell Willingham
- Role
- Director - Product Platforms at OUTFRONT Media
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Mitchell Willingham
I am a Product Owner, Technical SME, and Visionary Thinker. Throughout my career in…
Experience
Director - Product Platforms
Aug 2017 — Present
Product Owner for integrated and targeted digital Out-of-Home platform connecting enterprise brands with target audiences. Responsible for managing product lifecycle and developing solutions for company’s primary digital product. Optimize digital advertising platform technology to execute $10K-$500K ad display campaigns partnering with internal clients to gather requirements, develop product roadmap, and implement innovative technical solutions Scale SaaS Ad platform through strategic collaboration with clients, internal stakeholders, and partners to build processes, tools, and “in-demand” features ensuring long-term security, profitability, growth, and success Create world-class customer experiences for enterprise-level clients across screens by aligning product strategy and roadmap against customer needs and leveraging data and trend analysis to ensure satisfaction Excel at autonomously driving business results leveraging understanding of digital industry, business, competitors, financials and technology to build transformative features that create value for clients Partner with internal clients including sales, operations, finance, legal, engineering, UX, strategy, and data to understand client business needs, deliver results in tight deadlines, and define product requirements Set product and GTM strategy including capabilities, vision, client persona, positioning, competitive differentiation, barriers to entry, and initiatives aligning against 5-year roadmap and future industry direction
Education
University of Phoenix
B.S., Marketing
2002 — 2011
Skills
- Lead Generation
- SEO
- Crm
- Sales Operations
- Account Management
- Salesforce.com
- Lean Six Sigma
- Advertising Sales
- Marketing
- Search Engine Marketing (Sem)
- Team Leadership
- Management
- Online Advertising
- Search Engine Optimization (SEO)
- Customer Relationship Management (Crm)
- Project Management
- Online Marketing
- Product Development
- Ppc
- Internet Listings
- Digital Marketing
- Agile Project Management
- Pay Per Click (Ppc)
- Advertising
- Sem
- Product Management
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.