Mrunmayi Modak

About Mrunmayi Modak

I\'m deeply passionate about harnessing the power of advanced machine learning techniques, from supervised to unsupervised algorithms, utilizing Python and SQL programming languages. I thrive on developing predictive models that delve into customer behavior, revealing invaluable insights along the way. With a knack for collaboration, I love working across teams to introduce AI-driven solutions like Gen AI LLM Models, leveraging the capabilities of Google Cloud Platform (GCP). Together, we elevate customer satisfaction and loyalty through thoughtful A/B testing, analyzing insights from customer surveys—leveraging platforms like Qualtrics—and engaging closely with leadership to drive impactful decisions. With a master’s degree in Business Analytics from The University of Texas at Dallas, I\'m equipped with a strong foundation in data analysis.I always dive deep into data, utilizing various tools to shape strategic business decisions.I look forward to working in a challenging and creative data-driven environment, using technology to enhance my learning curve with a result-oriented approach.

Experience

1. Senior Business Data Analyst

   Hughes

   Jul 2021 — Present

   Build complex oracle SQL queries for ad-hoc requests to compose customer behavior metrics using key concepts of data warehousing· Present Key Performance Indicators (KPI) such as CSAT (Customer Satisfaction) and NPS (Net Promoter Score) at various frequencies (weekly, monthly and ad-hoc) to VP’s and senior management to depict trends and evaluate goals· Develop Natural language processing script in python to analyze textual survey responses and perform topic modeling and sentiment analysis to get actionable insights· Integrate data visualization techniques using Tableau to prepare dashboards and create geographical drill-down views of various metrics for senior management· Provide statistical analysis of survey responses; depicting trends, correlations and deviations in data to support managerial decision making of business strategies/special customer incentive programs· Produce Time series analysis of survey data to win new business in different markets by learning patterns of existing US customer’s behavior· Extensively use Qualtrics survey platform to build Email and SMS surveys effectively.· Integrate Salesforce (CRM) information with Qualtrics to set up survey automation trigger and an immediate follow-up case which eliminates manual intervention and improves efficiency by 50%· Collaborate with international business teams on how they can leverage the patterns/trends observed in US market to devise their survey strategies to advocate customer experience

Education

• The University of Texas at Dallas

  Master’s Degree, Business Analytics

  2016 — 2018

Skills

• C
• R
• Customer Service
• C++
• Sql
• Microsoft Excel
• Change Management
• Cobol
• Job Control Language (Jcl)
• Ibm Db2
• Github
• Microsoft Office
• Html
• Powerpoint
• Microsoft Word
• Mysql
• Rattle
• Databases
• Requirements Analysis
• Java
• Microsoft Powerpoint
• Tableau