Yogesh Jain

About Yogesh Jain

Performance Marketer | Google Ads & Meta Ads Expert | Advertising StrategyI\'ve spent 7+ years driving millions in revenue through performance marketing, managing ad budgets up to $700K/month across Google Ads, Meta (Facebook/Instagram), LinkedIn, TikTok, YouTube, and more. Whether it’s scaling SaaS, eCommerce, Online Education, Healthcare, or Coaches & Consultants, I build data-backed ad strategies that turn clicks into conversions and spending into ROI. Key Achievements: Managed high-budget campaigns for brands like Red Bull, BMW Malaysia, Growthplug, FreshPrints, Evercoach, Section4, ViewCare, Sopact, and CodeDecodeLabs. Expert in Performance Max, Google Shopping, Facebook Catalog Ads, Retargeting, and Full-Funnel Strategies. Data-driven decision maker leveraging GA4, Google Keyword Planner, Looker, Hubspot, and Conversion API implementation for deeper insights. Mentor & Educator – Teaching 1,414+ students on Udemy with a 4+ star rating and author of Selling Through Content (Amazon 4+ stars). Scaling brands, optimizing campaigns, and making ad dollars work smarter. If you\'re looking for a performance marketer who gets results, let’s connect!

Experience

1. Senior Manager, Advertising Saas, Online Education and E-commerce

   Growth Marketing Team

   Nov 2019 — Present

   Performance Marketing:• Optimized performance and growth across 4 key agency accounts.• Utilize quantitative analysis and analytics tools (e.g, Google Analytics, Tableau, Excel, Wicked Reports) to identify and address campaign performance issues.• Manage paid acquisition campaigns on various platforms, including Facebook, Instagram, YouTube, LinkedIn, Spotify, TikTok, Adroll, and Google Search and Display Network.• Independently managed monthly budgets exceeding for Facebook Ads and for Google Ads, ensuring optimal campaign performance.• Successfully increased monthly programmatic investment for an online music instructor from to within 3 months.• Oversee all Google Ads accounts, implement tracking updates, and leverage new features for clients and the team.• Navigate technical challenges, ad approvals, account suspensions, and beta access to new features.• Developed compelling case studies showcasing successful campaign launches.• Authored comprehensive resources for industry changes like GA4 and Conversion API implementation using Server Side Tracking.Team Management:• Lead a high-performing team of 6 advertisers.• Spearhead recruitment and assessment to build a top-notch advertising team.• Empower new team members through training, guidance, and strategic work allocation. • Mentor team members on strategic account management, optimization, and scaling. Client-Side Responsibilities:• Streamline client onboarding through standardized processes, including clear goals, communication protocols, and comprehensive documentation (documents, video tutorials) covering access sharing, creative specifications, media planning, and KPI/benchmark setup.• Deliver data-driven recommendations for funnel flow, budgets, and marketing communication strategies based on client needs. • Present impactful reports and innovative growth strategies to ensure client success.(Focuses on client impact)

Education

• City Montessori School

  Intermedite in commerce, Business/Commerce, General

  2013 — 2015

• University of Lucknow

  Bachelor of Commerce (B.Com.), Commerce

  2015 — 2018

• NMIMS CDOE

  Executive MBA, Business Statistics