Mrinal Rai

About Mrinal Rai

Industry Analyst with more than 17 years of experience covering key trends in IT services industry and thought leadership: I am covering broad areas in digital technologies, transformation, service providers capabilities and IT services market. I author vendor comparison reports, whitepapers, research articles, customized notes on related topics. Frequently quoted by media, I have also been quoted by key technology publications such as TechTarget, SHRM, CIODive, CMSWire and Dell Perspectives. I was the first runner-up for the 2023, Analyst of the Year in APAC award by IIAR.You can find some of the research articles written by me under here: https://isg-one.com/who-we-are/people/mrinal-rai

Experience

1. Executive Client Advisor

   Pomeroy

   Mar 2025 — Present

   I help shape Pomeroy’s long‑term vision at the intersection of strategy, AI, and services innovation. Partnering closely with executive leadership and reporting to the Chief Strategy Officer, I work on defining Pomeroy’s strategic roadmap: our GTM approach, service portfolio evolution, and building future‑ready delivery capabilities.I also lead the creation of Pomeroy’s AI‑powered services, including the development of BanzAI, Pomeroy\'s adaptive AI platform, and the expansion of our portfolio beyond digital workplace into cybersecurity and AIOps. My focus is on translating emerging technologies into scalable, outcome‑driven services that create measurable value for Pomeroy clients.I collaborate across portfolio development, solution delivery, marketing, and sales to craft the narrative for our AI‑empowered portfolio to ensure that our market messaging reflects not just what we do today, but where the industry is headed. I also work closely with global sales teams across the U.S. and Canada, enabling them with insights, frameworks, and perspectives needed to engage clients in strategic, future‑focused conversations.In addition, I lead Pomeroy’s analyst and advisory relations, driving engagements with leading analyst and advisory firms to influence market perception, contribute to industry dialogue, and position Pomeroy as an industry thought-leader and disruptor.

Education

• ICFAI Business School, Hyderabad

  MBA, Marketing

  2006 — 2008

• University of Rajasthan

  B.E., Computer Science and Engineering

  2001 — 2005

Skills

• Segmentation
• Market Analysis
• Competitive Analysis
• Collateral Writing
• Business Development
• Competitive Intelligence
• Business Analysis
• Pre-Sales Efforts
• Collateral Production
• Sales Operations
• Marketing
• Requirements Analysis
• Pre-Sales
• Analytics
• Opportunity Identification
• Marketing Support
• Management
• Market Research
• Business Intelligence
• Collaterals
• Consulting
• Opportunity Analysis
• Rfp
• Crm
• Secondary Research
• Analysis
• Business Planning