Mrinal Mathur
Marketing Lead | Under40 Industry Expert
- Role
- Assistant Marketing Manager (South Asia) - Ent, Anaesthesia, Thorax, Omfs at KARL STORZ
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Mrinal Mathur
Marketing and sales professional with a strong background in driving growth and strategy for a wide range of medical devices. I specialize in full-cycle marketing solutions-from identifying market needs and gaps to building robust product portfolios, launching new products, and crafting detailed marketing plans. I\'m dedicated to executing strategies on the ground to ensure impactful results and sustainable growth.
Experience
Assistant Marketing Manager (South Asia) - Ent, Anaesthesia, Thorax, Omfs
Jan 2023 — Present · New Delhi, IN
Leading a team of marketers to deliver Core Marketing for ENT, Anaesthesia, Thorax & OMFS portfolios and Digital Marketing across specialties & functions in Indian sub-continent Conceptualized launch strategy for single-use flexible scopes in India Effectuated demand generation strategies to drive business growth Devised targeted initiatives aimed at expanding business in emerging markets, contributing to a strong growth in subcontinent sales Spearheaded Customer Database project for market mapping to identify market opportunities Designed and implemented protocols for digital marketing in accordance with global & local compliance Leveraged marketing analytics tools to analyze campaign effectiveness, resulting in higher engagement rates
Education
Ramjas School
C.B.S.E, Science
1991 — 2005
Amity School of Engineering & Technology, Guru Gobind Singh Indraprastha University
B. Tech, Electronics & Communication Engineer
2005 — 2009
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