Mridula Shekhar

Role
Head of Marketing at Jcb India Ltd
Location
Gurugram, IN
LinkedIn followers
500 followers

About Mridula Shekhar

Result oriented Business leader and Marketing professional, having 18 years of rich & …

Experience

  1. Head of Marketing

    Jcb India Ltd

    Jun 2021 — Present

Education

  • BIT Mesra Student-Industry Relations Cell

    Master of Business Administration (MBA), Business Administration and Management, General

    1999 — 2001

Skills

  • Consumer Insight Generation
  • Digital Marketing
  • Business Innovation
  • Customer Service
  • Market Planning
  • Brand Management
  • Brand Development
  • Rural Marketing
  • Change Management
  • Operations Management
  • Premiumization
  • Market Research
  • Marketing Communications
  • Consumer Insight
  • Customer Experience Management
  • Management
  • Product Marketing
  • Leadership
  • Marketing Management
  • Business Strategy
  • Strategic Planning
  • Product Management
  • New Business Development
  • Business Development
  • Integrated Marketing
  • Key Account Management
  • Competitive Analysis
  • Advertising
  • Sales
  • Team Management
  • Net Promoter Score
  • Business Planning
  • Segmentation
  • Product Development
  • International Business
  • Marketing Strategy
  • Crm
  • Cross-Functional Team Leadership
  • Strategy
  • Supply Chain Management

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Mridula Shekhar — Head of Marketing at Jcb India Ltd in Gurugram, IN | Unifers