Marc Gagnon
Executive design strategist and brand operations expert – Helping companies tell impactful visual stories
- Role
- Creative Director and Head of Iqvia Brand & Creative Studio at IQVIA
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Marc Gagnon
I’m an executive design strategist with a strong focus on driving global teams to visualize business objectives. Collaboration is crucial as a creative thinker with my days consisting of creative direction, visual problem-solving, in-house operations, and addressing any brand-related challenges. As a people leader, I am passionate about the development and growth of my team and identifying opportunities to help them realize their strengths and potential. Learn more about me at
Experience
Creative Director and Head of Iqvia Brand & Creative Studio
Aug 2017 — Present · Raleigh-Durham-Chapel Hill, NC, US
Originally hired as Creative Director to launch the IQVIA brand with a remit to craft a new visual direction. Led a small internal team in collaboration with dozens of external design agencies to craft design language and library of assets to withstand a global unified brand launch in 80 countries. Was recipient of CEO Award for these brand implementation efforts.+ Over the past six years, I’ve evolved a small team of US employees into a global in-house agency operating in four countries consisting of over 30 experts ranging in skills from ideation, production, studio management, video producers and event specialists.+ Provided a clear strategic brand vision, with guidance and direction for the entire organization. I instituted a chargeback model at a fraction of the external agency fees that has led to tripling our completed projects annually and covering all offshore resources.+ Our internal agency has implemented numerous new tools to maximize our efficiency and ability to scale our team. From a new resource center where all 90+ employees have access to templates, images and any design-related resource, we are the brand sherpas within the organization.+ In addition to managing all six brands of this Fortune 300 company, I’m responsible for the exploration and innovation of generative AI within the visual realm of our brand. We’re currently using a gallery of AI tools including Adobe Firefly and the generative fill features within Photoshop and other Adobe products.
Education
Purchase College, SUNY
Bachelor of Fine Arts (BFA), Graphic Design
1990 — 1994
Skills
- Graphic Design
- Branding & Identity
- Online Advertising
- Graphics
- Management
- Strategy
- Social Media Marketing
- Digital Marketing
- Concept Development
- Typography
- Web Development
- Corporate Identity
- Logo Design
- Integrated Marketing
- Brochures
- Marketing Communications
- Illustrator
- Creative Strategy
- Creative Direction
- Branding
- Web Design
- Digital Strategy
- Direct Mail
- Image Manipulation
- Collateral
- Photoshop
- Visual Communication
- Layout
- Corporate Branding
- Art Direction
- Newsletters
- User Interface Design
- Interaction Design
- Email Marketing
- Brand Development
- Indesign
- Information Architecture
- Adobe Creative Suite
- Posters
- Mac
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