Craig Malloy

Director of Business Development

Role
Gtm Advisor at RAPIDFORT
Location
Santa Cruz, CA, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Craig Malloy

I am a seasoned sales leader with over 20 years of experience driving growth in…

Experience

  1. Gtm Advisor

    RAPIDFORT

    May 2024 — Present · Sunnyvale, CA, US

    Q2 2024 Developed and executed an Inside Sales GTM strategy, setting a monthly quota of 12 completed meetings. Simultaneously managed full-cycle deals as an Account Executive while identifying and refining the target personas for outreach to maximize efficiency and impact. Q32••••19% quota attainment completing 43 meetings 11 POVs Q42••••05% quota attainment completing 38 meetings 22 POVs Q4 2024 Closed Won $146,250 ARR Q4 Hired one SDR FY 2024 Booked meetings 120 ( 120 / 99 Completed meetings = 82% conversion to completed ) FY 2024 Generated 33 POVs ( 99 Completed meetings / 33 POVs = 33% conversion to POV ) FY 2024 Closed Won $146,250 ARR ( 33 POVs / 3 deals = 11% conversion to closed won ) Q12••••27% quota attainment completing 46 meetings 31 POVs Q1 2025 Closed Won ARR Q2 2025 Closed Won $1,367,500 ARR Q3 2025 Closed Won $472,250 ARR Q3 2025 Closed Won $2.8M 3-year deal sourced via SDR team cold calling.(Zoominfo Data) SDR Team Pipeline Creation Total $21M SDR Team Closed Won Running Total $5.08M ARR

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