Bradford
Head of Creative @Daals
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WORK HISTORY
Head of Creative @Daals
Coventry, GB
EDUCATION
Havering College
GNVQ, Art & Design
Havering College
HND, Graphic Design
Havering College
HNC, Graphic Design
Havering College
National Diploma, Graphic Design
ABOUT BRADFORD
My name is Christopher Bradford, but I prefer Bradford.My wife calls me Babe, my mum calls me Christopher, and too many people call me Brad—which gets on my nerves.I’ve worked as a senior art director at agencies like 72andSunny, W+K, DDB, and iris Worldwide, for clients including eBay, Google, Montblanc, and Volkswagen. I’ve also been creative director at Bugaboo and Scholz & Friends for PayPal. On the side, I’m a fashion photographer—every good creative needs a side hustle, right?(Published in Indie, Flanelle, and COY.)I’m skilled at assembling the right creative talent, giving constructive feedback, and building brave ideas that connect. I believe great creative leadership is defined by how much you care—and I care deeply. I’m fearless in ideas, fair in leadership, and fun to collaborate with. I believe that being a good senior creative boils down to how many f**ks you give. In my case, it’s three: I’m fearless, fair, and fun.Most recently, I led the creative direction at Le Chameau, driving the brand’s return to the luxury outdoor market and building its global omni-channel presence. I’ve now returned to the freelance world, bringing fresh eyes, sharp instincts, and a decade of big-brand experience to the next challenge.When I’m not at my desk, I’m watching Tottenham lose, refereeing my boxer dog and elderly cat, or being bossed around by my spirited 11 year-old daughter.
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