Malik Rashid
AI-Powered Facebook Ads Strategist | Marketing Director | DTC Brand Strategy Consultant | Serving Since 2011
- Role
- Digital Marketing Manager at Logoitech Best Graphic Design Agency
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Malik Rashid
Do you want to generate LESS sales than you did in the last year? NO. Seriously No? then keep reading. Most often, a lot of business owners sometimes get frustrated by not being able to scale their brand past $500k profitably along with all-time high advertising costs and huge concerns with IOS 14.5 & Interest targeting going away resulting In bad performance & low ROAS. Well, I help business owners like that to fix their offers, their ad account & campaign structure with a hyper-targeted content strategy so they can generate consistent sales to scale their brand from $100k to $500k-$1M+ range in revenues with proven Ads Framework so they can focus on more quality stuff. Strategy: Attention + Conversion x Optimization= ROA - Return on Attention There are 5 crucial steps I take when onboarding a brand. Research & Development 2. Content Ideation & Planning 3. KPIs & Launch 4. Management & Optimization 5. Reporting & Iteration based on DataValue-Added Services- 1 on 1 Coaching - Ad Account Audit - Campaign management - Conversion Optimization - Brand Strategy Consultation - Business Manager & Tracking Setup My name is Malik Rashid, Founder @ Adaptive Media Solutions to help e-commerce brands scale with predictability and confidence.Having to spend 13 years & and 7 months on brand advertising campaigns has taught me a thing or two about what works and what doesn\'t.FREE CONSULTATION: calendly.com/1one1/consultI do help Direct to Consumer Brands to Ignite their revenue with proven ads frameworks- http://adaptivemedia.solutionsHave you given up on growing and scaling your brand?
Experience
Digital Marketing Manager
Logoitech Best Graphic Design Agency
Jan 2023 — Present
Oversaught the planning, execution, and optimization of campaigns on platforms such as Meta, Instagram, Google, and TikTok, ensuring they meet performance metrics and deliver a strong return on investment. Consistent monitoring and analyzing campaign performance data, generating weekly reports that highlight key insights and actionable strategies for continuous improvement. Managed to allocate a monthly ad budget effectively across accounts, ensuring optimal spending and adherence to client financial parameters. Having to see the latest developments in social media advertising, across platforms, to incorporate innovative practices into campaign strategies. Developed comprehensive strategies and frameworks for struggling accounts to ensure these strategies were aligned and implemented. Customer profiling and consistent content research tailored to specific audiences to measure the effectiveness of Lead Generation. Brainstorming on visuals, copy, offer, and audience research for maximum impact of every dollar being spent. Consutlation & mentoring calls if and when required based on the context and situation.
Education
University of South Asia
Master of Business Administration (MBA,MPhil), Marketing & Finance
2011 — 2015
Govt high School shadbagh,Lahore
Metric, Fine/Studio Arts, General
2005 — 2007
Govt Islamia College Railway Road Lahore
Intermediate, Fine/Studio Arts, General
2007 — 2009
University of the Punjab
Bachelor of Commerce (B.Com.), Accounting and Finance
2009 — 2011
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