Mathieu Peyronnaud
Senior Paid Search Account Manager & Innovation Pillar @WPP Media Belgium
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WORK HISTORY
Senior Paid Search Account Manager & Innovation Pillar @WPP Media Belgium
Brussels, BE
Within the Paid Search team, I\'m the Lead Account Manager on various large organizations\' SEA accounts. My tasks include, but are not limited to- set up of campaigns in Google Ads, Bing Ads - management and performance monitoring through different platforms such as Google Ads, Search Ads 360 - performance reporting using tools such as Google Data Studio - extracting raw data, analysis and visualization with tools such as Looker Studio - crafting and deploying Paid Search strategies and tactics I work (and/or have worked) on the following accounts: Nespresso, Kruidvat, Proximus, IKEA, Volvo, Bayer, among others.
EDUCATION
Excelia Group La Rochelle
Bachelor's degree in Business (Bachelor Business), Management, entrepreneurship, Obtained
KEDGE Business School
European Business Program (post-bac, Master)
Toulouse Business School
Master's degree, Business administration, Graduated with a "Good" mention
IAE La Rochelle - École Universitaire de Management
Licence de Gestion, Gestion des entreprises, Licence obtenue
ABOUT MATHIEU PEYRONNAUD
Fond of Digital Marketing, I used my skills in this field for several years now. As an entrepreneurial individual, I enjoy studying digital strategies of various organizations and drawing recommendations. When I\'m not thinking Paid Search, ROAS, CVR, you\'ll find me seeking Classic 60s/70s rock records on flea markets or trying new recipes in my kitchen :) You want to get in touch? Drop me an e-mail : c••••••@mathieupeyronnaud.com
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