Marissa Blaeser

About Marissa Blaeser

I am a natural leader that thrives in challenging, collaborative environments, bringing a…

Experience

1. Marketing Communications Manager

   University Of Minnesota Department Of Computer Science & Engineering

   Jun 2022 — Present · Minneapolis, MN, US

   Direct, manage and execute the overall marketing and communication strategy for the Department of Computer Science & Engineering, with an emphasis on research excellence and external reputation.• Create and oversee the annual content plan, including editorial, video, website, social media and print campaigns.• Write editorial and technical writing pieces for the Department’s website, magazine and print materials.• Launched the AI for a Changing World campaign to highlight the Department’s research efforts in one of the fastest growing industries.• Increased the Department’s social media audience by over 400%, jumping from to followers in just two years.• Developed a mission statement with Department leadership to guide the direction of all future research, education and outreach initiatives.• Redesigned and modernized Soundbyte Magazine, which circulates annually to over peer institutions, donors and key alumni.• Overhauled the structure and formatting of three Department websites to prioritize accessibility, readability and SEO.• Hire and supervise a part-time graphic designer and two student workers.• Serve as the staff representative on the Computer Science Inclusivity, Diversity, Equity, and Advocacy Committee.

Education

• Northwestern University

  Bachelor’s Degree

  2011 — 2015

• Northwestern University

  Master’s Degree

  2015 — 2016

• Cretin-Derham Hall

  High School

  2007 — 2011

• Universidad de Sevilla

  Study Abroad Immersion Program

  2013 — 2013