Moussa Sall

CMO @Slatt

Milan, IT

I contribute to the growth of Slatt Agency, maximizing digital integration. I mainly handle the Social and Marketing aspect, including- Supervising the ideation, planning, and publication of all social platforms for Slatt Agency, including strategy, ideation, tone, operations, and analysis, etc- Managing customer care and community management-Handling sponsored campaigns on various platforms for clients-Implementing and monitoring ad campaigns for clients-Creating original content-Identifying best practices, optimizations, and improvements to maximize results-Continuously executing and optimizing marketing activities on Facebook, Instagram, TikTok, LinkedIn, Google, YouTube, and Twitch for clients-Tracking market trends and identifying potential growth opportunities to incorporate-Managing the process of creating assets and content aligned with the marketing strategy-Building weighted marketing processes to achieve strategic objectives-Planning and executing creative marketing campaigns to increase brand awareness and acquire and retain new users-Continuously testing new structures, audience segments, ad copies, landing pages to improve them-Analyzing the effectiveness of media campaigns to optimize spending and performance, gain insights, and make data-driven decisions-Identifying, measuring, and reporting on KPIs across all social channels. Utilizing data to drive testing and optimization strategies.

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