Morgan B.

Senior Marketing & Communications Leader | Brand, Growth & Strategy | MBA Candidate

Role
Marketing Communications Manager at Ohio Hotel & Lodging Association
Location
Columbus, OH, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Morgan B.

I’m a Marketing Director and brand strategist with 8+ years of experience leading digital, content, and communications strategy for consumer-facing organizations across hospitality, retail, food, fashion, and media.I specialize in multi-channel marketing, brand voice, social-first content, experiential marketing, and reputation-sensitive communications. I’ve led campaigns at scale, modernized legacy systems, built and directed creative teams, and delivered measurable growth across engagement, reach, and visibility.Currently completing my MBA at The Ohio State University, I bring a balance of creative judgment and data-driven decision-making. I’m known for translating complex ideas into clear, compelling messaging and for executing confidently in fast-moving, high-visibility environments.I’m seeking opportunities where I can own strategy, elevate storytelling, and drive measurable impact for brands that value clarity, momentum, and strong leadership.

Experience

  1. Marketing Communications Manager

    Ohio Hotel & Lodging Association

    Aug 2025 — Present · Columbus, OH, US

    Lead marketing and communications for a statewide organization representing hospitality properties.• Increased Facebook reach by 108% in 90 days through improved content strategy and messaging.• Boosted Facebook engagement by 17–20% and email click-through rates by 20% within 90 days.• Execute integrated campaigns across social, email, and digital channels.• Translate performance data into ongoing content and campaign optimizations.• Partner with leadership and cross-functional teams to deliver clear, on-brand communications at scale.

Education

  • Indian River State College

    Bachelor of Applied Science - BAS, Organizational Management

    2020 — 2022

  • The Ohio State University

    Master of Business Administration - MBA

    2025

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Morgan B. — Marketing Communications Manager at Ohio Hotel & Lodging Association in Columbus, OH, US | Unifers