Morgan Duersch
Integrated Marketing Manager
- Role
- Integrated Marketing Manager at SPECTRAFORCE
- Location
- Minneapolis, MN, US
- LinkedIn followers
- 500 followers
About Morgan Duersch
As an Integrated Marketing Manager at SPECTRAFORCE®, I lead global internal marketing initiatives, branding, communications planning, and content strategy. With over 7 years of experience, I’ve successful implemented and managed the rebranding and market share pivot for three different companies, driving engagement, growth, and sales. My expertise in aligning marketing with business goals ensures impactful, timely messaging and seamless project execution.
Experience
Integrated Marketing Manager
Jan 2024 — Present · Minneapolis, MN, US
Established in 2004, SPECTRAFORCE® is now a leading U.S. staffing firm known for exceptional client service and innovative A.I-powered talent acquisition- Execute integrated marketing campaigns across digital, print, and social channels- Align campaigns with business goals, collaborating with sales and product teams- Drive lead generation and optimize through data-driven insights- Launch a YouTube strategy, and grow engagement- Create high-quality content: blogs, white papers, and infographics- Lead brand marketing efforts and ensure cohesive brand management across all channels- Enhance brand awareness and perception with consistent messaging- Stay ahead of trends through competitive analysis- Build partnerships with external organizations and influencers.
Education
Western Governors University
Master of Arts in Teaching- MAT
2020 — 2021
University of Arkansas at Little Rock
Bachelor's degree
2013 — 2016
Utah State University
Bachelor's degree
2016 — 2017
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