Jonathan Moore

About Jonathan Moore

Proven growth marketing leadership and an exceptional record of success building and leading high-performing marketing teams, with a strong focus on creating predictable pipeline growth. SkillsLeading From the FrontA veteran of small, fast-moving startups, I have a collaborative management style backed by extensive individual contributor experience in demand generation, product marketing, marketing operations, web and graphic design, communications and PR, and customer advocacy. Driving Growth Adept at working backwards from growth targets towards a data-driven, multi-channel demandgen strategy. Strong discipline in maximizing impact with limited budgets. Uniquely skilled at balancing lead acquisition programs with communication and brand initiatives that increase awareness and drive inbound interest.Building Go-to-market strategy and operations A customer-centric approach to challenging product-out positioning and creating crisp, value-oriented differentiation in new or crowded markets. Operational mindset with an eye for scalability across the organization.Aligning Sales and MarketingRecognized ability to collaborate with senior sales leadership on cross-departmental infrastructure that delivers visibility, accountability, and repeatability, resulting in predictable pipeline growth and accelerated sales cycles. Areas of expertiseGo-to-market strategy and operations, sales/marketing alignment, demand generation and ABM, marketing operations and analytics, analyst and public relations, product marketing, brand and creative leadership.

Experience

1. Vice President of Marketing

   Rackware

   Apr 2025 — Present

Education

• Lancaster University

  Linguistics, Psychology

  1993 — 1993

• University of Colorado Boulder

  BS, BA, Journalism, Psychology

  1991 — 1996

Skills

• Marketing Management
• Email Marketing
• Online Advertising
• Business-to-Business (B2b)
• Sem
• Event Planning
• Multi-Channel Marketing
• Sales Operations
• Saas
• Lead Generation
• Lead Management
• Marketing
• Database Marketing
• Demand Generation
• Content Marketing
• Mobile Marketing
• Advertising
• Needs Assessment
• Digital Marketing
• Marketing Automation
• Strategy
• SEO
• Eloqua
• Online Marketing
• Salesforce.com
• Sales Enablement
• Enterprise Software
• Crm
• Web Analytics
• Integrated Marketing
• User Experience
• Marketing Strategy
• Social Media
• B2b
• Search Engine Marketing (Sem)
• Direct Marketing
• Go-to-Market Strategy
• Ppc
• Product Marketing
• Social Media Marketing