Monika Vo
Lecturer @Berliner Hochschule für Technik (BHT)
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WORK HISTORY
Lecturer @Berliner Hochschule für Technik (BHT)
Berlin, DE
In addition to my full-time job, I dedicate my spare time to teaching students practical Marketing skills. I\'ve realized that academia often leans too heavily on theory, and I believe it\'s essential to equip students with hands-on knowledge they\'ll need in their future careers.My teaching focuses on two key areas:E-Business Management: I cover topics like E-Procurement, E-Sales, E-Shops, and Online Marketing. By providing real-world examples and practical experience, I help students bridge the gap between classroom learning and the actual digital business landscape.Strategic Management & Marketing: I guide students through essential frameworks, tools, and techniques in these fields. My goal is to develop their strategic thinking and decision-making skills, preparing them for the ever-changing business environment.By combining my industry experience with a passion for teaching, I aim to inspire students and provide them with the practical insights they\'ll need to excel when they enter the workforce.
EDUCATION
Le Wagon
Full-Stack Web Developer, Computer Programming
Sungkyunkwan University
Exchange Year, Business Administration
University of Tübingen
Master of Science (M.Sc.), International Business
Ewha Womans University 이화여자대학교
Exchange Year, MBA
University of Applied Sciences Worms
Bachelor of Arts (B.A.), International Management
ABOUT MONIKA VO
I am a Growth Marketer with a deep passion for Performance Marketing and a proven track record of driving brand awareness, attracting clients, and maximizing website conversions. My leadership experience and genuine enthusiasm for guiding individuals along their professional paths make me an effective mentor and collaborator.In my free time, I engage in various activities that further enhance my expertise. I enjoy coding as it allows me to explore the realm of automation and tackle exciting challenges. Additionally, I am actively involved in lecturing, consulting startups, and constantly expanding my knowledge through extensive reading.Throughout my career, I have led an exceptional team of Marketers, spearheading successful paid search and paid social campaigns for diverse companies across industries such as E-Commerce, SaaS, Start-Ups, SMBs, and Corporates.A key aspect of my work lies in constructing the ideal mental architecture to guide customers seamlessly through the sales funnel, from initial discovery to conversion. This strategic process fuels my passion and enables me to effectively navigate customers\' needs, preferences, and search queries.With a unique blend of leadership, growth marketing expertise, and a commitment to continuous growth, I am dedicated to driving impactful results and helping companies thrive in the ever-evolving digital landscape.
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