Monika Gupta

About Monika Gupta

I am a Digital Growth Strategist and Talent Sourcing Consultant with hands-on experience helping brands and businesses scale through data-driven digital marketing, strategic content, and targeted talent solutions. I specialize in SEO, SMM, SEM, blog writing, and content strategy, working closely with startups, SMEs, and growing companies to improve online visibility, lead generation, and conversion performance. My approach combines analytical thinking with creative execution ensuring every campaign, piece of content, or strategy is aligned with measurable business goals. Over the years, I’ve supported businesses across multiple industries by building strong digital foundations, optimizing marketing funnels, crafting high-performing content, and sourcing the right talent to support long-term growth. From search engine optimization and paid campaigns to social media strategy and thought-leadership blogs, I focus on results that matter traffic, engagement, and revenue impact. In addition to digital marketing, I work as a Talent Sourcing Consultant, helping organizations identify, attract, and retain skilled professionals who fit both role requirements and company culture. I bridge the gap between business needs, marketing strategy, and human capital. I am passionate about continuous learning, performance marketing, and helping brands grow sustainably in a competitive digital landscape. For collaborations, consulting, or growth-focused opportunities, feel free to connect or message me here on LinkedIn

Experience

1. Digital Growth Strategist

   Upwork

   Jan 2024 — Present

Education

• MICA | The School of Ideas

  Advanced certification in Digital marketing and communications, Digital Marketing

• MICA | The School of Ideas

  Advanced certification in Digital marketing and communications

• MIT World Peace University

  Master of Business Administration - MBA