Monica Saldivar

About Monica Saldivar

Global Business Strategist specializing in bringing agility to cross-functional teams and processes (TPPs, Integrated development plans) for end-to-end commercialization of medicines. I excel in mobilizing organizations to deliver rapid and effective solutions to patients through winning marketing strategy design, innovative product lifecycle plans, strong go-to-market plans, and seamless product launches.My expertise includes:• Defining compelling visions and narratives for products and portfolios.• Developing strategy end-to-end for assets at early and late stages• Unlocking product potential through differentiated strategy.• Successfully operationalize and execute plans to achieve business goals.I have led successful assets development plans, launched new assets and indications, and shaped commercialization plans across multiple regions and therapeutic areas. I am experienced in rare diseases and orphan indications. I am recognized as an effective and strong partner to R&D, CMC, and Commercial Regional Teams. My experience includes the successful launch and commercialization of three global brands and the introduction of over four new indications in the past decade. I have also led Patient Experience and Patient engagement initiatives both regionally and globally, enhancing the quality of care and outcomes for patients. I am fluent in English and Spanish.My skills include:Global Marketing | Patient Engagement | Cross-Functional Leadership | Global Product Launch | Global Commercial Team Leadership | Go-to-Market Strategy | Scenario Planning | Research & Development | Life Cycle Management | Global Product Leadership |Risk & Opportunities Assessment | Early and Late-Stage | Indication sequencing | Alliance Management | P&L responsibility |

Experience

1. Executive Director, Neuropsychiatry Portfolio Strategy

   Acadia Pharmaceuticals

   Nov 2024 — Present · Princeton, NJ, US

   Responsible for leading and implementing program plans within the portfolio. Leads Asset Strategy Teams in designing and executing the strategic vision for the Neuropsychiatry Portfolio. Lead cross-functional teams to ensure effective communication, translating strategy and decisions into action.

Education

• Secretaria de Educacion Publica/UNITEC

  BA Marketing

• Kellogg Executive Education

  Reinventing Leadership- A Breakthrough Approach

• Stanford University Graduate School of Business

  Stanford LEAD Programme

• The Wharton School

  Leading effective Sales Forces

• Rutgers School of Management and Labor Relations (SMLR)

  Certificate, Health Policy Immersion

Skills

• P&L Management
• Strategy
• Diabetes
• Strategic Thinking
• Market Planning
• Market Access
• Commercialization
• Market Research
• Market Analysis
• Healthcare
• Business Development
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Oncology
• Pharmaceutical Sales
• Management
• Sales Effectiveness
• Business Strategy
• Leadership
• Pharmaceutical Industry
• Marketing
• Global Marketing
• Latin America
• Strategic Planning
• Product Launch