Monica R.
Product Marketing Manager @Sprout Social, Inc.
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WORK HISTORY
Product Marketing Manager @Sprout Social, Inc.
Los Angeles, CA, US
Product Marketing Manager for Sprout Social\'s Influencer Marketing product
EDUCATION
University of Southern California
Bachelor of Arts (B.A.), Communication, Minor in Marketing
University of Amsterdam
Social Sciences
University of Southern California
Master of Science in Communication Management (M.C.M.), Emphases in International Communications and Marketing
SKILLS
ABOUT MONICA R.
My strongest work sits at the intersection of customer insight and clear execution. I help B2B teams understand what customers actually need, translate those insights into compelling positioning and value propositions, and execute go-to-market strategies that drive adoption and engagement.I\'m known for:1) Leading GTM initiatives from research to launch 2) Bringing operational clarity that spots risks early and keeps teams aligned 3) Using market, UX, and audience research to shape strategy, messaging, and prioritization4) Executing calmly through ambiguity, especially during scale, reorgs, or fast-moving launchesWhether I’m leading positioning, improving acquisition and onboarding, or tightening an internal process, my goal is simple: create clarity that moves the business forward.
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