Monica Pauly

Specialist, Digital Marketing @ Etsy | MBA

Role
Specialist, Digital Marketing at Etsy
Location
Chattanooga, TN, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Monica Pauly

I’m a strategic leader in Paid Search with a proven track record of driving success across shoppable media, product feeds, and search. I specialize in developing scalable, data-driven strategies that combine innovation with cross-channel collaboration to deliver measurable results.As a recognized thought leader in A/B testing and Performance Max structures, I bring deep expertise in digital planning and performance optimization. My MBA and hands-on experience keep me at the forefront of emerging trends, enabling me to craft actionable strategies that align with client goals, especially in the retail, health/wellness, and marketplace sectors. I’m known for translating complex challenges into clear, results-driven solutions, as a trusted partner in the evolving digital landscape.Outside of work, I call Chattanooga, TN home, where I spend my free time hiking the Appalachian Mountains with my husband and our two pit bulls!

Experience

  1. Specialist, Digital Marketing

    Etsy

    Mar 2026 — Present

Education

  • American Sign Language & English Secondary School

    Level 1 & 2

  • University of Dayton

    Bachelors of Science, Entrepreneurship/Entrepreneurial Studies

    2016 — 2019

  • Tiffin University

    Master of Business Administration - MBA, Concentration in Leadership and Change

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Monica Pauly — Specialist, Digital Marketing at Etsy in Chattanooga, TN, US | Unifers