Monica Guzman Escobar
PR Expert Scaling Bold, Next-Gen Brands
- Role
- CEO at Startr Co
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Monica Guzman Escobar
Monica has been a strategic PR and marketing advisor to CPG brands for almost 20 years…
Experience
CEO
Dec 2017 — Present · Los Angeles, CA, US
As the CEO of Startr Co, Monica leads her teams to the development and execution of campaigns that are catered to small to mid-size businesses. Specializing in media relations, influencer relations and content creation for business in the lifestyle, family, food & beverage and franchise spaces, Monica becomes an integral part of her clients\' overall marketing strategy by providing a hands-on approach and constant strategic advisement. With a keen sense of how to maximize smaller marketing budgets to gain exposure and return, Monica thrives in developing creative solutions for growing brands.At Startr Co, Monica has had the pleasure of leading campaigns for innovative businesses including SmartSweets, Bobo\'s, Cappello\'s, Beanfields, Love Good Fats, Chef\'s Cut Real Jerky, Kidfresh, Weller, LELO, HEX Performance, LÍLLÉbaby, Babiators, The Little Gym, and Flame Broiler, to name a few. Startr Co.\'s stellar service and performance under her leadership resulted in agency growth of 250%+ in 2019 alone.
Skills
- Press Releases
- Message Development
- Public Relations
- Internal Communications
- Media Relations
- Press Kits
- Nonprofits
- Event Management
- Crisis Communications
- Event Planning
- Strategic Communications
- Cision
- Corporate Communications
- Publicity
- Social Networking
- Strategy
- Social Media Marketing
- Marketing
- Blogging
- Business Development
- Social Media
- Vocus
- Marketing Communications
- Fashion
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