Monica Paulsen Ygre
Lead Brand & Communication Mondelez Norway @Mondelēz International
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WORK HISTORY
Lead Brand & Communication Mondelez Norway @Mondelēz International
Oslo, NO
Lead Brand, Communication and Activation strategies overall on all Mondelez Norway Brands, to drive growth and equity. Ensure consistent messaging and visual identity across all channels, including digital, events, and PR. Bridge the gap between portfolio, in-store, and category planning for cohesive strategy.Mondelez Brands includes Freia (Chocolate, Baking, drinks, desserts & biscuits), O\'boy, Oreo, Ritz, TUC & Philadelphia.
EDUCATION
Handelshøyskolen BI
Master of Science
University of Stellenbosch
MBA
Handelshøyskolen BI
Bachelor
Fudan University
Summer school
SKILLS
ABOUT MONICA PAULSEN YGRE
2025: Lead Brand & Communication, Mondelez Norway20••••25: Shopper Activation Manager, Mondelez Norway20••••22: Sr. Brand Manager Freia Chocolate Tablets & Brand Equity Freia Melkesjokolade, Mondelez Norway20••••18: Brand Manager Freia Chocolate Tablets & Brand Equity Freia Melkesjokolade, Mondelez Norway20••••16: Brand Manager Freia Smallbites & Seasonals, Mondelez Norway. 20••••15: Brand Manager Freia Smallbites, Mondelez Norway. 20••••14: Category Trade Manager Grocery, Biscuits, Coffee & Ref. Bev, Mondelez Norway. 20••••12: Master of Science in Strategic Marketing Management. 20••••10: Product Manager L’Oréal Professionnel Norway.20••••08: Bachelor in Marketing Communication.
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