Monica Noh
Founder & Design Director @Monica Noh Design
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WORK HISTORY
Founder & Design Director @Monica Noh Design
Operate a design consultancy developing apparel, accessories, and specialty merchandise for D2C and brand-forward consumer clients — from initial concept through production-ready execution.Developed a tiered merchandise capsule system for a global music artist — architected around D2C performance drivers (volume, margin, fan loyalty) — spanning apparel, accessories, specialty product, and a full packaging and brand experience system designed to carry genuine meaning for a dedicated fan community.Translate cultural and trend research into cohesive product assortments, physical brand touchpoints, and merchandising decks that communicate collection story and commercial strategy to artists, executives, and retail partners.Design packaging systems, labeling, trims, and specialty product elements that elevate perceived value and deepen brand connection.Direct and mentor creative collaborators across concurrent projects, balancing inventive thinking with commercial viability and production feasibility.
EDUCATION
Université Paris-Sorbonne
French Language and Civilization
Parsons School of Design - The New School
BFA, Fashion/Apparel Design
SKILLS
ABOUT MONICA NOH
I\'m a product and merchandise designer who develops physical goods that connect brands with consumers — apparel, accessories, specialty merchandise, and the packaging and brand touchpoints that make a collection feel cohesive and considered.Over 10+ years I\'ve worked across the full arc of product: construction, print and trim development, packaging, and specialty goods. But I\'ve always operated upstream of pure execution too — translating cultural insight and trend research into merchandising decks and assortment strategies that shape direction before a single sketch is made.I\'m particularly drawn to building merchandise worlds around cultural identities — where product design, fan psychology, and commercial strategy have to work together. That intersection of craft, culture, and commerce is where I do my best work.My background spans both entrepreneurial and institutional contexts: founding my own design consultancy, leading D2C brand design, and earlier building a strong technical foundation at Kate Spade, Ann Taylor, and Talbots. I also bring genuine fluency in AI-assisted trend synthesis — not just as a user, but as someone who understands what commercially viable, construction-aware output looks like.Targeting culture-forward companies in music, entertainment, wellness, and lifestyle
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