Molly Mulderrig

Fractional Director of Partnerships @Squier S Specialty Elixirs

Portland, ME, US

The Northeast’s top-selling infused beverage brand, chef-founded and pioneering a culinary approach to cannabis-infused food and beverage. Director of Partnerships (Founding Partnerships Hire)- Recruited to build and scale partnerships, marketing, and sales enablement. Solely responsible for leading and executing all marketing initiatives across digital, retail, events, and influencer channels.Secured Food & Wine partnership, establishing Squier’s as the first THC brand at Aspen and Charleston Food & Wine Festivals, generating national media coverage and brand visibility.Partnered with PR team to pitch stories, draft press materials, and drive earned media placements that amplified brand storytelling.Built and executed multi-market retailer outreach strategy, strengthening relationships and driving product adoption.Conceptualized, designed, and produced in-store activations and budtender care packs, creating repeatable frameworks that increased retail engagement and trial.Directed and produced creative assets (video ads, recipe photography, lifestyle content), shaping brand storytelling across social and digital channels.Developed and ran co-marketing campaigns with retail and influencer partners, expanding brand reach and consumer awareness.Planned, designed, and executed seasonal campaigns, swag, and influencer review programs, expanding brand visibility across all physical and digital touchpoints.

Darien High School

High School Diploma

Universitat Autònoma de Barcelona

Fall Semester Junior Year

University of Colorado Boulder

Bachelor of Arts (BA)