Molly Moriarty

Customer Marketing & Strategic Initiatives Lead @ Axios HQ | B2B SaaS | Lifecycle & Retention

Role
Customer Marketing & Strategic Marketing Initiatives Lead at Axios HQ
Location
Philadelphia, PA, US
LinkedIn followers
500 followers

Experience

  1. Customer Marketing & Strategic Marketing Initiatives Lead

    Axios HQ

    Feb 2025 — Present · Philadelphia, PA, US

    Own Axios HQ’s Communications Awards program strategy and execution, elevating customer stories and strengthening product positioning- Own strategy and execution for Axios HQ’s customer newsletter, At Your Service, delivering actionable content that supports adoption and engagement- Produce customer case studies end-to-end, turning real outcomes into high-performing marketing and sales assets- Build paid ad messaging and creative for Axios Media newsletter placements- Manage and update Axios HQ’s holiday templates to support customer communications- Own strategy for Axios HQ’s content platform, managing content across new business, onboarding, retention, and customer education- Partner cross-functionally with Customer Success to build onboarding and lifecycle campaigns that encourage deeper product adoption

Education

  • Trinity College-Hartford

    Theater, Media and Performance

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Molly Moriarty — Customer Marketing & Strategic Marketing Initiatives Lead at Axios HQ in Philadelphia, PA, US | Unifers