Molly Loven
Influencer Marketing // Leadership // Brand Partnerships // Content Strategy // PR // Social Media // Events
- Role
- Vice President, Digital Influence at DEVRIES GLOBAL
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Molly Loven
Experienced communications and marketing professional focusing on Influencer Marketing…
Experience
Vice President, Digital Influence
Dec 2024 — Present
Designed a high impact influencer strategy for Dreft, the #1 Pediatrician recommended baby detergent brand in the US, achieving the 2nd highest social and editorial SOV in their category. Executed a VIP influencer and media trip that resulted in 122 organic posts across Instagram and TikTok from top tier influencer attendees. A total earned value of over $300K+ in unpaid, organic social content.Led strategic negotiations, securing 23% cost savings on paid influencer partnerships while maintaining premium content quality.
Education
College of Charleston
Bachelor of Arts (B.A.)
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.