Mohua Das Gupta
Marketing Head Cult | Ex-Tata• Myntra | Marketing 40 U 40
- Role
- Head of Marketing at Curefit
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Mohua Das Gupta
Digital First Brand Builder | Growth StrategistStrategic business leader with expertise in building iconic brands and driving growth in consumer-tech, D2C industries across luxury, beauty, sports, and lifestyle sectors. I own consumer and brand strategy, managing the full marketing funnel across narratives, creative, content, media, performance, and retention, while delivering measurable outcomes in brand equity, efficiency, and P&L performance.Had the privilege of leading high-impact marketing charters at leading e-commerce platforms including Tata CLiQ and Myntra, and most recently at an early-stage 0→1 D2C brand, managing multi-crore budgets, building high-performing cross-functional teams, and delivering award-winning work that blends brand building with performance impact.Key wins: Built brand awareness and equity for Myntra, contributing to a billion-dollar business Scaled digital-first house of brands portfolio, driving 10%+ of Myntra’s new customer acquisition Grew HRX from launch to a ₹250Cr+ sportswear brand in under 5 years Drove 3x topline growth for India’s largest luxury platform (Tata CLiQ Luxury) in 2.5 years Scaled a 0→1 D2C brand by 7x in 6 months with full P&L ownershipRecognition: Marketing 40 Under 40 | Gold Abby Winner | CMO Visionaries AwardCurrently learning generative AI and automation to future-proof marketing workflows, and exploring marketing leadership roles in culturally relevant industries where brand-building meets innovation, and where I can help shape both perception and performance.
Experience
Head of Marketing
Jan 2026 — Present · Bangalore Urban, IN
Education
XLRI - VIL Programs
EMDP - Marketing Analytics
Stella Maris College
B.com
Wigan & Leigh College (India) Ltd.
MBA
Skills
- Segmentation
- Advertising
- Marketing
- Integrated Marketing
- Fmcg
- Brand Management
- Competitive Analysis
- Marketing Strategy
- Media Planning
- Management
- Account Management
- Marketing Communications
- Vendor Management
- Project Planning
- Budgets
- Marketing Management
- Fashion
- Market Research
- Digital Marketing
- Leadership
- Strategic Communications
- Public Relations
- Brand Architecture
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