Mohit Shrivastava

About Mohit Shrivastava

Seasoned marketing professional offering 5 years of E-Commerce industryexperience across analytics and marketing domains. Expert on Customerforecasting, demand planning, A/B testing, CRM analytics, customer segmentation,customer retention strategy, CRM and Digital marketing. Accomplished atleveraging past lessons to inform future decision making, based on data backedanalysis and data modelling.

Experience

1. Senior Manager - Growth Flipkart Minutes

   Flipkart

   Jan 2025 — Present · Bengaluru, IN

   Expanded Bengaluru operations from 10 to 55 stores in 4 months, enhancing hyperlocal delivery reach• Drove operational growth, increasing Bengaluru Order Per Day (OPD) from 10K to 40K, contributing to a substantial uplift in platform performance and user engagement• Program managed Lagard stores across Inda, driving on App Storefront and Pricing interventions and off App CRM and Performance Marketing Intervention to grow the Order per Day (OPD) by 100%, from 400 to 800 in 3 months • Led end-to-end funnel optimization initiatives, identifying and resolving key drop-off points to improve con- version rates by 150 bps• Designed and implemented automated daily, weekly, and monthly reporting dashboards using Google Looker Studio and Power BI, enabling real-time visibility into KPI such as top-of-funnel, conversions, funnel drop-offs, and Marketing Channel View• Directed network design optimization using GeoPandas to identify SLA pain areas and improve coverage• Conducted competitive analysis of Zepto and Blinkit networks and led new store openings to strategically close coverage gaps

Education

• Indian Institute of Management Udaipur

  Masters of Business Adminstration (MBA), Business

  2017 — 2019

• Pandit Deendayal Petroleum University

  Bachelor of Technology (B.Tech.), Civil Engineering

  2011 — 2015