Mohit Gattu
Associate Director, Content Distribution & Marketing @Indiacast Media Distribution
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WORK HISTORY
Associate Director, Content Distribution & Marketing @Indiacast Media Distribution
New York, NY, US
EDUCATION
Army Institute of Management, Kolkata
Master of Business Administration - MBA, Market Research
SKILLS
ABOUT MOHIT GATTU
Mohit is a successful Media & Entertainment professional with 14+ years of experience in developing, driving and implementing audience research, sales strategy and Content distribution initiatives for television and digital across global markets and multicultural audiences.He started his journey with strategic consulting and client servicing at Nielsen TAM Media Research in Mumbai and then moved to Broadcasting with Zee Entertainment Enterprises Ltd. During this period, he worked on launching several new channels in different geographies including US, Canada, Caribbean, South Africa, Sri Lanka, Thailand, Indonesia, Philippines and MENA. His key expertise lies in the areas of TV & Radio Audience Measurement, Sales Research, Content Research, New Channel Launches, Digital Research and Relationship Management.Mohit currently heads Content Distribution at Indiacast USA Ltd (Reliance India & Viacom CBS JV) wherein he oversees content distribution and marketing for over 25 unique Viacom18 channels across US, Canada, LATAM and Caribbean. He is based out of Greater New York City area
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