Mohideen Shafeeq
Building Growth Engines for Brands | PPC, CRO & GTM Strategy That Converts
- Role
- Director of Performance Marketing at Talent Pot
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Mohideen Shafeeq
As the Director of Performance Marketing at Talent Pot, I help brands grow by turning clicks into conversions and stories into sales.I believe impactful marketing blends data, creativity, and strategy. Every campaign should tell a story, every story should drive measurable outcomes, and every outcome should build toward sustainable brand growth.At Talent Pot, I lead multi-channel campaigns across Google Ads, Meta, LinkedIn, and YouTube, creating performance frameworks that consistently deliver 4x+ ROAS and scalable engagement. My expertise lies in connecting brand storytelling with ROI, helping businesses launch, scale, and sustain growth through:Performance marketing & PPC strategyGo-to-market (GTM) frameworksConversion rate optimization (CRO)Full-funnel growth planningCreative testing & data-backed decision-makingI’ve worked with teams across tech, retail, healthcare, SaaS, B2B, and real estate who share one goal to build growth engines that perform, inspire, and endure.If you believe your marketing should speak louder in numbers and in meaning, let’s connect.
Experience
Director of Performance Marketing
Mar 2020 — Present · Chennai, IN
Education
Advertising Club Madras
Post Graduate Diploma Advertising Management, Advertising
University of Madras
Bachelor's degree, Marketing/Marketing Management, General
2006 — 2009
University of Madras
Master of Business Administration (MBA), Marketing/Marketing Management, General
2010 — 2012
GrowthSchool
Linkedin Workshop
GrowthSchool
UI / UX Design
GrowthSchool
Generative ai
LMES Academy
Data Science, Data Processing
Measure Marketer
Advance Digital Marketing Course, Marketing
Web Marketing Academy
Digital Marketing, Internet Marketing
2015 — 2015
Skills
- Business Development
- Digital Marketing
- Ppc
- Microsoft Office
- Email Marketing
- Management
- Project Management
- SEO
- Technical Support
- Keyword Research
- Team Management
- Online Advertising
- Social Media
- Web Analytics
- Research
- Google Adwords
- Marketing
- Search Engine Marketing (Sem)
- Google Analytics
- Social Media Marketing
- Customer Service
- Vendor Management
- Online Marketing
- Business Strategy
- Marketing Strategy
- Leadership
- Strategic Planning
- Microsoft Excel
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