Mohd Imran

About Mohd Imran

Digital Marketing Professional with expertise in Social Media Marketing, Campaign Manager…

Experience

1. Digital Media Specialist

   Google Operations Center

   May 2020 — Present · Hyderabad, IN

   Quality assurance of ad tags, conversion pixels, and other tags implementation on live pages to ensure correct Ad serving and accurate tracking of impressions, clicks, and other key performance metrics.• Ensuring proper tracking of impressions and clicks in ad servers as well as third-party servers, maximizing data accuracy and campaign performance optimization.• Proven track record in developing and maintaining relationships with clients, technology partners, agencies, and creative developers, fostering strong collaborations and partnerships.• Effective cross-functional collaboration with internal teams such as sales, engineering, product management, and other client services teams to ensure smooth campaign execution and delivery.• Utilized data analysis and reporting tools to generate meaningful and actionable insights for clients, contributing to data-driven decision-making and campaign success.• Proficient in trafficking campaigns based on client requirements in multiple platforms such as CM360, Facebook, Reddit, Google Ads, ensuring efficient and effective campaign execution.• Expertise in optimizing ad placements, creatives, and targeting to achieve maximum campaign performance.• Utilized data-driven insights to continuously optimize campaigns, improving key performance metrics such as click-through rate (CTR), conversion rate, and return on ad spend (ROAS).

Education

• Himes institute of Management and Engineering Studies

  Bachelor’s Degree, Computer Science

  2010 — 2014

Skills

• Analytics
• Quantitative Research
• Marketing Research
• Team Management
• Survey Design
• Spss
• Data Analysis
• Customer Satisfaction
• Data Collection
• Segmentation
• Management
• Qualitative Research
• Competitive Intelligence
• Customer Insight
• Online Research
• Market Research