Moe Min
- Role
- Senior Vice President, Personalization at Wells Fargo
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Moe Min
Results-driven product leader with over 15 years of experience delivering marketing…
Experience
Senior Vice President, Personalization
Apr 2020 — Present
Responsible for developing and executing against an omni-channel roadmap for deploying the Customer Engagement Engine (Pega CDH) which delivers one-to-one personalized conversations across all channels. • Launched Next Best Conversations driven by the Customer Engagement Engine in banker channels through integration with Salesforce CRM along with the Teller platform which brought the power of real-time personalization engine into the Wells Fargo branches. • Deployed digital and transaction data triggers which allowed the bankers to deliver timely and relevant Conversations with the customers.
Education
University of California, Berkeley
Bachelor's degree, Economics and Rhetoric
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