Maggie Mattheessen
Account Director at GainShare Performance Marketing | Results-driven strategic brand partner
- Role
- Account Director at GainShare Performance Marketing
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Maggie Mattheessen
High-performance achiever with a track record of exceeding expectations. Analytical…
Experience
Account Director
GainShare Performance Marketing
Aug 2024 — Present · Chicago, IL, US
Lead account management for key client in the digital solutions space, driving performance in linear TV.• Recognized for instilling structure and calm on a demanding, fast-changing account—building trust, strengthening collaboration, and ensuring accurate, performance-led outputs.• Directed high-profile Super Bowl activation, with seamless execution and robust post-campaign analysis.• Advanced media strategy by integrating Addressable TV, geo-based testing, and innovative test designs (A/B frameworks, predictive modeling, co-viewing), adapting digital-level rigor to linear environments.• Managed national media commitments, stewarding delivery, negotiating flexibility, and securing added value to maximize efficiency.
Education
Illinois Wesleyan University
BA for Liberal Arts
2009 — 2013
Skills
- Online Advertising
- Print Media
- Outlook
- Lync
- Sharepoint
- Social Media Marketing
- Presentation Development
- Google Adwords
- Media Buying
- Microsoft Publisher
- Powerpoint
- Microsoft Excel
- Designs
- Google Adwords Certified
- Marketing Strategy
- Media Planning
- Microsoft Word
- Negotiation
- Digital Media
- Non-Profits
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